August 29, 2007
Learning
The world of the print buyer
Do you know a print buyer? Some are independent, most work for large agencies or businesses. They make their living policing the theme park between client and printer. They submit jobs for bids, negotiate prices, schedule jobs, troubleshoot technical issues, scrutinize quality, and keep everyone on track and in the know.
Most print buyers are high functioning folks. In addition to keeping up on rapid technological changes, the best buyers have superior management and people skills. If you don't know one, allow me to introduce you to one of the best: Margie Dana. She publishes a weekly column that reveals some “inside baseball” on the print buyer world. If you ever buy printing, you will find her insights valuable.
A sample article on Common File Problems...