September 24, 2008
Learning
How to keep language from getting in the way
Language is critical to design—what we do not show must be said. And there are many readers in the audience who will simply write us off if our messages include errors in grammar, spelling, and the misuse of words and phrases.
Are you a sufferer? Here is a great little document that "fleshes out" some of the phrases that some "couldn't care less about" but that others are "champing at the bit" to have used properly.
BTW, the solution to this problem is to have all copy edited and proofread by an expert. I use John Fakorede—an expert writer and designer whom I recommend without reservation (see the link below).
A good starter list of misused words and phrases from justsell.com...
BTW justsell.com has some other excellent sales performance resources for writers and designers...
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