January 23, 2013

Learning

What every graphic designer (and everyone else) needs to understand about the plight of the United States Postal Service

The United States Postal Service is a critical resource for graphic designers — it delivers a hefty percentage of the materials we create and many of the products our clients produce.

And I fear that the uninformed think of the USPS as nothing more than an antiquated bureaucracy that is being killed off by a confluence of mismanagement and better technology. Nothing could be further from the truth.

What follows is the first well-researched, clearly written piece I've seen about the true plight of the Post Office. It poses a question we've been needing to address for the last decade: Do We Really Want to Live Without the Post Office?

Thanks to Karla Humphrey for pointing us to it.

usps esquire

From Esquire magazine: Do We Really Want to Live Without the Post Office?...

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