March 21, 2011
Graphics Tech
I like TV spots that are proactive
Do these spots grab your attention? Yes. Do they show off the product? Certainly. Do they position the client, Sherwin-Williams as forward thinking and tech-smart? Yup. Don't know what more you could ask. McKinney and Buck did a terrific job.
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I loved the birdhouses. The thing that has always bothered me about Sherman Williams paints (enough to never set foot in their store) is their logo. I can't believe they would have such a refreshing campaign while still maintaining a logo that is in the dark ages.
Posted by: Tara Gill | April 26, 2011 10:21 PM