October 18, 2010

Basic design

600 brand makeovers -- before and after

For five years REBRAND has offered its 100 Global Awards a fascinating look at how leading companies reposition and revitalize themselves — including logos, collateral, advertising, web pages, and so on.

Get out lunch and dinner, this is going to take a while.

rebrand 100 global awards showcase

the 2010 REBRAND showcase...

the 2009 REBRAND showcase...

the 2008 REBRAND showcase...

the 2007 REBRAND showcase...

the 2006 REBRAND showcase...

the 2005 REBRAND showcase...

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Comments

This is AWESOME! Thanks. It is great to get a look at things, but seeing a before and after transformation really helps and reinforces some things for me. I've been trying to get our company to redo and reconceptualize how we do our brochures and marketing and it has been a hard fight. I will have a very direct hand in the next generation and this is very helpful. When you are a corporate marketing team of 1, it's nice to get some brainpower from everywhere.

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